Doja Cat is back in the spotlight with her latest single, Attention, released via Kemosabe Records/RCA Records. The track not only reaffirms her dominance in the pop-rap space but also unveils a rawer, more introspective side of the genre-bending superstar.
Over a hypnotic beat, Doja delivers razor-sharp bars laced with vulnerability and defiance. Her flow dances between smooth confidence and biting honesty, addressing fame, scrutiny, and self-worth. It’s clear she’s here to make a statement.
The accompanying music video, directed by the acclaimed Tanu Muino (known for iconic visuals for Harry Styles and Cardi B), transforms Los Angeles into a gritty yet glamorous playground. Shot last month, the visual made an explosive debut across MTV Live, MTVU, and Paramount’s towering Times Square billboards. Muino’s signature cinematic touch brings Doja’s vision to life, blending moody aesthetics with unapologetic energy.
Attention marks Doja’s first release since Vegas stormed the charts, and it's evident one defined by authenticity, artistry, and attitude. Whether she's spitting truth in an empty street or commanding the camera with piercing eyes, Doja Cat proves once again why the world can't look away.
With Attention, Doja is owning it.
Stream on Spotify.
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